World Water Day 2016 + _ForWater

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Greetings from Indonesia!

If I really take a step back and reflect on all the impact Waves For Water has made over the past 6 years, it started with one simple idea – the notion that we can go out into the world and do the things that we love, while helping along the way. But inception alone will not materialize something, there has to be a physical starting point as well. And for us that was a small island chain off the coast of Sumatra, Indonesia, called the Mentawai Islands. That was ground zero for W4W – a casual surf trip with friends that turned into an impromptu disaster relief mission; setting the stage for all the little thoughts and ideas I had in my head to come together into one clear vision. It was the true defining moment of my life so far, and I have never looked back since.

So, I am proud to announce a return to my roots, of sorts – I have just returned to those very same islands for a grass roots W4W World Water Day activation. Again, on a boat, with dear friends, doing the thing that I love (surfing)… and again, armed with 10 filters, just like the first trip. I don’t have to express the significance and sentimental virtue of a trip like this… but I want to. I think, no matter how much we grow, it’s always important to remember where we came from… and to honor that with through actions such as this.

That said, I’d like to also share the role this trip will be playing for us on a professional level. Our mission has always been to get clean water to every person who needs it, which is why we have decided to expand on our guerrilla humanitarianism approach and create a new digital platform called _ForWater. Not only will _ForWater allow you to be a part of the global community, but with its interactive app and website, you can create your own clean-water projects and donate to existing initiatives, from virtually anywhere. Ultimately this new tool will empower individuals to become part of the solution, on their own terms… playing a key role in helping to solve one of the major global issues today.

We wanted to really open things up and make it about you. With this platform, it not just Waves For Water anymore, it’s “YOU” For Water. It’s all of us, organizations and individuals alike, standing together in the fight for access to clean water.

For more info on all of this and how to support, stay tuned to our social media and visit – www.forwater.co.

I have also included our “Water Crisis is Over!” World Water Day campaign tool kit, which we are using to announce the launch of _ForWater. All the information (graphics and sample captions) for you to participate in the social media campaign with us, is there.

Thank you all for your unwavering support and encouragement over the years.
Jon

 

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